The Generational Enterprise: Challenges and Values

Introduction  Nowadays, many recognized brands and well-established companies are experiencing difficulties in attracting new and retaining longstanding customers. Research supports that a troubling trend is the failure of these businesses, to recognize the need to craft smart technology-driven marketing and sales strategies that successfully target the different generational consumer groups Read more…

Successful Business Partner Relationship Characteristics

Introduction   A top priority of strategic-focused business executives is the responsibility to establish and continually enrich long-term business relationships with supply chain partners that contribute directly or indirectly to the continual growth and profitability of their business. History has witnessed, in the 21st century, that even companies, with exceptional and Read more…

The Eight Disciplines – 8Ds Approach: A Primer

Introduction In the current environment, a successful business must quickly respond and adapt to changing customer conditions and regulatory edicts in competitive industry-specific segments. Today this challenge is being tested with incessant customer demands for high quality, cost-effective, and customized mass-produced products and receptive supporting services. The Eight Disciplines (8Ds) Read more…