Introduction One of the prime decision-points, facing start-ups and established business executives, is the creation of a strategy to successfully position their business products and services within an existing competitive industry! The best practice technique to determine the state of Read more…
Introduction Technology professionals are evolving from traditional centralized IT activities into strategic roles, within focused business lines of business (LOB) structures, with direct technology-spend budget responsibilities. LOB is an organizational concept comprised of individual business units that support the creation, Read more…
Introduction Kaizen is the Japanese word for “improvement,” and in business activities, Kaizen describes the structured analysis activities supporting continual workplace improvement that involve all employees. The goal of Kaizen is proactively improving work processes and operations to eliminate waste Read more…
Introduction A Go-to-Market Strategy (GTM strategy) is a holistic and integrated set of policies and action plans that specifies the ‘why,’ ‘what’ and ‘how’ a company will successfully reach customers and obtain or maintain a competitive advantage in their targeted Read more…
Introduction The successful proliferation of the Internet of Things (IoT) within cloud environments has driven rapid acceptance of the innovative new computing paradigm – Edge Computing. Edge computing is a means of optimizing organizational cloud computing by carrying out processing Read more…
Introduction The HIPAA Privacy Rule establishes national standards to protect individuals’ medical records and other personal health information and applies to health plans, health care clearinghouses, and those health care providers that conduct certain health care transactions electronically. The U.S. Read more…
Introduction Successful small and medium businesses (SMB) companies face continual challenges in retaining customers and ensuring profitable long-term relationships. In this regard, SMB businesses are turning toward more non-traditional ‘wow’ approaches to identify creative and more powerful means of retaining Read more…
Introduction Market research supports that less than 5% of prospective buyers truly trust salespersons. The opportunity to meaningfully improve this indicator is limited if the sales team delivers an undistinguished marketing pitch that lacks focus on real business and technology Read more…
Introduction Today, the velocity of Information generated within the private and public-sectors is unparalleled and directly challenging the ability for successful content and records handling with traditional business and technology strategies. We are now all witnesses to a definitive paradigm Read more…
Introduction In today’s complex and high-competitive business environment, with sales coming through direct mail, inbound and outbound phone, websites, retailers, partners, and even apps, companies more than ever need a formal sales channel program strategy and plan to successfully manage Read more…